The allure of Pakistani fashion—rich fabrics, intricate embroidery, and timeless designs—has captivated audiences worldwide, including the vibrant South Asian diaspora in the USA. Whether you’re preparing for a wedding, Eid celebration, or cultural event, Pakistani clothing offers a perfect blend of tradition and modernity. This guide highlights the best Pakistani clothing brands in the USA, showcasing where to buy exquisite shalwar kameez, lehengas, and more, both online and in-store.
Table of contents
- Why Pakistani Clothing is a Hit in the USA
- Top Pakistani Clothing Brands in the USA
- Which Pakistani Clothing Brand in the USA is Right for You?
- Comparison Table: Pakistani Clothing Brands in the USA
- Where to Shop: Online vs. In-Store
- Tips for Buying Pakistani Clothing in the USA
- 2024 Trends in Pakistani Fashion
- Conclusion
- FAQs
Why Pakistani Clothing is a Hit in the USA
- Cultural Connection: Pakistani attire helps the diaspora stay rooted in their heritage.
- Versatility: Outfits range from casual kurtas to opulent bridal wear.
- Craftsmanship: Hand-embroidered zardozi, gota patti, and mirror work add unmatched elegance.
- Fusion Appeal: Modern brands blend traditional silhouettes with Western trends.
Top Pakistani Clothing Brands in the USA
1. Khaadi USA
Website: Khaadi USA
Price Range: $50 – $800
Specialty: Handwoven fabrics, fusion kurtas, and luxury pret.
Khaadi USA is an extension of the celebrated Pakistani brand Khaadi, renowned for its rich tradition of handwoven fabrics and innovative fusion designs. The brand effortlessly marries traditional craftsmanship with modern aesthetics, offering collections that resonate with both first-generation immigrants and those born in the USA.
With a focus on quality and detail, Khaadi USA presents a versatile range—from elegant kurtas to customizable unstitched fabrics—making it a top choice for those who want to stay connected to their roots while embracing contemporary fashion trends.
Why Buy Here:
- Offers ready-to-wear and unstitched fabrics for custom tailoring.
- Ships from US warehouses (delivery in 3–5 days).
- Seasonal sales with up to 60% off during Eid and Diwali.
2. Sana Safinaz USA
Website: Sana Safinaz USA
Price Range: $150 – $3,000+
Specialty: Bridal lehengas, structured gowns, and iconic lawn collections.
Sana Safinaz USA brings the luxury and sophistication of its home brand to the American market. Known for its opulent bridal lehengas and refined ready-to-wear collections, the brand expertly fuses traditional silhouettes with modern design elements.
Every piece is crafted with meticulous attention to detail, from structured gowns to exquisite lawn suits. With its commitment to quality and personalized services, Sana Safinaz USA stands out as a premier destination for those seeking to make a statement at any formal occasion.
Why Buy Here:
- Custom stitching services for bespoke outfits.
- Free returns on orders over $300.
- Luxe velvet and chiffon designs for red-carpet events.
3. Gul Ahmed USA
Website: Gul Ahmed USA
Price Range: $30 – $500
Specialty: Affordable lawn suits, winter khaddar, and festive wear.
Gul Ahmed USA is the American arm of one of Pakistan’s most iconic textile and fashion houses. It brings an extensive collection of vibrant, affordable fabrics and ready-made outfits to the diaspora, ensuring that traditional and festive wear is accessible to everyone.
Known for its dynamic prints, quality craftsmanship, and comfortable fabrics, Gul Ahmed USA enables families to celebrate cultural festivities in style while maintaining affordability and ease of shopping with local shipping.
Why Buy Here:
- Budget-friendly unstitched fabrics starting at $20.
- Family-matching outfits for weddings and Eid.
- Ships from US hubs (no customs duties).
4. Maria B USA
Website: Maria B USA
Price Range: $100 – $2,500
Specialty: Bridal couture and sustainable pret.
Maria B USA is synonymous with exquisite bridal couture and cutting-edge sustainable fashion. The brand is renowned for its impeccable tailoring and intricate designs that combine modern trends with traditional aesthetics. With its Green Heritage line, Maria B USA underscores a commitment to environmental sustainability without compromising on luxury.
Whether you’re in search of a stunning bridal lehenga or a chic pret outfit, Maria B USA offers designs that are both timeless and innovative, making it a favorite among fashion connoisseurs in the diaspora.
Why Buy Here:
- Eco-friendly Green Heritage line with organic dyes.
- Virtual consultations for custom designs.
- Express shipping in 5–7 business days.
5. East Essence
Website: East Essence
Price Range: $40 – $600
Specialty: Pakistani and Indian ethnic wear.
East Essence is a trusted name for those seeking a broad spectrum of ethnic wear that spans both Pakistani and Indian styles. With a strong focus on inclusivity and quality, East Essence caters to all body types by offering sizes up to 5XL.
Their diverse collections—ranging from elegant anarkalis to traditional sherwanis—are designed to capture the vibrant spirit of South Asian festivities. Known for its quick delivery from US warehouses, East Essence makes it easy for customers to embrace their cultural heritage with style and convenience.
Why Buy Here:
- Size-inclusive options up to 5XL.
- Vast collection of anarkalis, sherwanis, and sarees.
- Ships from US warehouses (delivery in 2–4 days).
6. Libas USA
Website: Libas Collection USA
Price Range: $50 – $400
Specialty: Fusion wear for everyday occasions.
Libas USA stands out as a contemporary brand that masterfully fuses Eastern aesthetics with Western casual wear. With an emphasis on modern cuts and vibrant prints, Libas USA offers a range of fusion wear that is perfect for everyday style.
Their collections include stylish kurtis, comfortable palazzo pants, and intricately embroidered jackets that cater to the dynamic tastes of the modern South Asian. Ideal for both work and leisure, Libas USA makes it effortless to stay chic while keeping a strong connection to cultural roots.
Why Buy Here:
- Trendy kurtis, palazzo pants, and embroidered jackets.
- Free US shipping on orders over $100.
- Frequent sales and loyalty rewards.
7. Zari Boutique (New York)
Location: Google Map
Price Range: $200 – $2,500
Specialty: Curated luxury designers like Elan and HSY.
Zari Boutique in New York is a luxury haven for Pakistani fashion enthusiasts seeking high-end, designer ensembles. Specializing in curated collections from renowned designers such as Elan and HSY, the boutique offers exclusive bridal appointments and rental options that make luxury accessible.
With its meticulously selected pieces from Pakistan Fashion Week, Zari Boutique serves as a bridge between traditional craftsmanship and contemporary high fashion, making it the ultimate destination for those looking to create unforgettable, red-carpet-worthy looks.
Why Buy Here:
- In-store bridal appointments in NYC.
- Rent designer outfits for 50% of retail price.
- Stocks limited-edition pieces from Pakistan Fashion Week.
Which Pakistani Clothing Brand in the USA is Right for You?
Answer a few questions to get your personalized recommendation!
1. What is your typical budget when shopping for Pakistani clothing in the USA?
Comparison Table: Pakistani Clothing Brands in the USA
| Brand | Price Range | Specialty | Delivery |
|---|---|---|---|
| Khaadi USA | $50 – $800 | Handwoven fusion | 3–5 days |
| Sana Safinaz USA | $150 – $3,000+ | Bridal luxury | 7–10 days |
| Gul Ahmed USA | $30 – $500 | Budget-friendly lawn | 5–7 days |
| Zari Boutique | $200 – $2,500 | Luxury curation | In-store (NYC) |
Where to Shop: Online vs. In-Store
- Online Shopping:
- Pros: Wider variety, home delivery, and easy returns.
- Top Picks: Khaadi USA, East Essence, Libas USA.
- Brick-and-Mortar Stores:
- Zari Boutique (NYC): Luxury bridal appointments.
- Pakistani-owned boutiques in Texas, California, and New Jersey: Local gems for ready-to-wear outfits.
Tips for Buying Pakistani Clothing in the USA
- Check Sizing: Pakistani sizes run smaller; refer to US conversion charts (e.g., Pakistani Large ≈ US Small).
- Fabric Choices: Opt for breathable cotton/lawn for summer and velvet for winter weddings.
- Custom Duties: Brands like Gul Ahmed USA ship locally to avoid extra fees.
- Tailoring Services: Many brands offer custom stitching for unstitched fabrics.
2024 Trends in Pakistani Fashion
- Pastel Elegance: Soft hues like blush pink and mint green for daytime events.
- Sustainable Fabrics: Brands like Maria B and Khaadi focus on organic materials.
- Modular Designs: Detachable dupattas and reversible jackets for versatility.
Conclusion
From Khaadi’s handcrafted kurtas to Zari Boutique’s bridal opulence, Pakistani clothing brands in the USA bring cultural richness to your wardrobe. Whether you’re shopping for a grand wedding or a casual Eid gathering, these brands ensure you stay connected to your roots while embracing contemporary trends. Explore their collections online or visit local boutiques to experience the artistry of Pakistani fashion!
FAQs
Q: Are Pakistani sizes different from US sizes?
A: Yes! Pakistani sizes are smaller. For example, a Pakistani Large (L) is roughly a US Small (S).
Q: Where can I buy affordable Pakistani clothes in the USA?
A: Gul Ahmed USA and Libas USA offer stylish options under $100.
Q: Do these brands offer bridal wear?
A: Absolutely! Sana Safinaz USA and Maria B USA specialize in custom bridal lehengas and sherwanis.
